Hi, I'm Alex Birkett.
Deep dive essays on growth, optimization, and life.

Alex Birkett

15 Common SEO Redirect Questions, Answered Simply

Redirects are an important part of technical SEO. When done properly, they can optimize your site and improve your rankings....

How to Hire Freelance Writers (11 Ways to Work With The Best)

I’ve hired dozens of freelance writers through working at CXL and now HubSpot and with my content agency. I’ve also...

10 Ways to Wreck an Experimentation Program

I’ve written a lot about how to create an experimentation program, improve data literacy, and promote a culture of experimentation....

Best 11 Apps for Productivity: GSD in 2022

Chances are you’re reading this article because you suffer from one or more productivity problems. We all do. It’s often...

The 12 Best AI Copywriting Tools in 2021

Most AI copywriting tools suck. But some don’t. I never thought I would use an AI Copywriting tool. For one,...

The 9 Best Content Marketing Courses in 2021 (Beginner to Advanced)

The amount of free or affordable education online is insane. I’ve taken everything from dance classes to deeply technical A/B...

The 11 Best Personalization Software and Apps in 2021

The days of anonymous website data collection and nameless branding are long gone. It’s time to get personal. And get...

19 Best Digital Marketing Tools: The Absolutely Objective List

I’ve tried out most of the big digital marketing software platforms. This list is going to cover my favorite ones,...

this i believe (30 lessons for 30 years)

I’m a bit late on this, but I turned 30 this month. 29 was my favorite year. Really, I’ve enjoyed...

The 9 Best Podcast Hosting Platforms in 2021

Podcasts are continuously growing in popularity. It doesn’t matter what niche you are in, there is probably a podcast surrounding...

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