Podcast interviews are fun. You get to learn a lot from smart people and also create content to put out into the world. If you’re paid to do podcast interviews, you’re extremely lucky. But even if it’s a hobby, there’s so much value you can get from it. Whether you’re doing a podcast to build … Read more
Everybody thinks their content is good. But, question: how do you know for sure? This unique area – content analysis – is the blending of analytics and marketing. In addition to manual content analysis methodologies, there are tons of content analysis tools that can help you out as well. I won’t cover the manual protocols, … Read more
MarketMuse was the first content optimization software I heard of. When I started out in SEO and content marketing, writing was a little bit like shooting in the dark. Sure, I knew what target keyword I was aiming to rank for. And I knew I had to include that in the content. But it was difficult to … Read more
Looking for the best Jasper ai alternatives? You’re in the right place. As a writer myself, at first it seems a bit strange that I would use and love AI copywriting tools. But I do. I’m a Jasper ai user. But I know it’s not for everyone. Luckily, there’s an abundance of alternatives to Jasper on … Read more
Let’s skip the intro and get into identifying your target audience. This is a long piece, so here’s a table of contents so you can navigate to the answer you’re looking for: What is a target audience? Target audience vs. buyer persona Why is identifying the target audience useful 1. It will help you design … Read more
I started working on Omniscient Digital with my co-founder, David Ly Khim, in 2019. Both of us harbored dreams of entrepreneurship and had been doing a lot of individual consulting. We had wanted to build a SaaS product, but when we found there was demand for our content services, we jumped at the opportunity. For two … Read more
Speedwrite is a free tool that makes it incredibly easy to rewrite paragraphs and paraphrase content. Many people love the tool, but others are looking for good alternatives to Speedwrite. While it is effective at paraphrasing content and getting it done fast, it leaves many features on the table and has many limitations. What is … Read more
Looking for the best Copy AI alternatives? I’ve used most of them. At first, I was skeptical of AI copywriting tools. Do they even work? Are they coming to take my job and stamp out the flame of human creativity in creating written content? A mindset shift is required. Tools like Copy AI aren’t going to … Read more
720,000 hours of video are uploaded every day to YouTube. Yet the vast majority of videos receive very few views: Image Source While making content is getting easier every day, breaking through the noise and competition is getting more difficult. And here is where YouTube SEO can become your secret weapon to building your channel and audience. Table … Read more
I’m a big fan of Clearscope. However, it’s not in everyone’s budget range. And some companies have different needs when it comes to content optimization and on-page SEO writing. In my case, I also run my personal blog and pay for all the software out of pocket. So when it came time to look into … Read more