How to send better, non-spammy outreach email
I think I’m pretty good at email outreach. I’ve done a bunch of it, for a variety of reasons from...
Productivity Hacks
The world is obsessed with productivity hacks. Lifehacker gets many millions of visitors every month, the supplement industry is like...
Content Optimization: How to Make Content Better
They say the third lever of content marketing growth is content optimization. Content creation, content promotion, and content optimization.
Content Marketing Analytics: 11 Ways Data Can Inform Your Content Strategy
We all want to be data-driven marketers, but sometimes content marketers are left out of the loop and expected to...
2018 Goals
New Year’s Resolutions™ are overrated, but time-based goals are nice. I find it’s valuable to put them in writing and...
Content Promotion: Every Single Tactic You Can Use to Boost Traffic
Content marketing works. It works better if you’re good at content promotion.
How to Learn Spanish (My Process)
I’ve spent the last several months learning Spanish, and I’ve actually made tangible progress (level B1 → B2 in a few...
What I learned about content marketing at CXL
I always wish that more people would document their learnings as they go through a process. We often get post-hoc...
3 Things I’ve Done in R in 2017 So Far
As I mentioned in my little post on New Year goals, I’m learning R. It’s part of a broader goal...