The 12 Best Content Marketing Agencies in 2025

I hate to break it to you, but there’s no such thing as “the best content marketing agency.” But there is the best one for you. Whether you’re a startup, scale up or enterprise; whether you’re in ecommerce, lead generation, or B2B SaaS – there’s an agency out there for you, and hopefully this list … Read more

The 9 Best Content Writing Tools for SEO

I’ve riffed on the best SEO tools – from SERP Trackers to reporting software. But what about tools that can actually help you write and therefore rank? Afterall, it’s easy enough to do some basic keyword research. Even easier to track your rankings once they’re published. But the hard part is in the middle – … Read more

The 12 Best SERP Tracking Tools in 2025

SERP tracking tools are a major key to doing SEO at scale. SERP tracking includes historical keyword rankings, current rankings competitor tracking, Google SERP features, and one thing that I like to call the “Surround Sound Strategy.” What’s a SERP Tracking Tool? 5 Features to Look For A SERP Tracking Tool logs and measures what … Read more

17 Email Marketing Best Practices for Beginners

To hit the ball out of the park, you not only need to know how to play baseball but also a few insider tips. After all, there’s a lot more to playing baseball than putting on a uniform, finding a bat, and swinging at the right time. When you think of email marketing, you probably … Read more

Name Your Year (2022): Commit

My friend Joe Martin is a smart guy. I look up to him when it comes to designing a fulfilling life, and also when it comes to acoustic Kanye West covers. One of the coolest things he does is name his year in advance. It sets the intent for your actions and is a quick … Read more

How to write email drip campaigns

All of us at [company name] want to take a moment to express our gratitude to you as a loyal customer. As a token of this appreciation, we’d like to offer you something completely free and of great value… If you receive an email like this, there are good chances that the brand is targeting … Read more

2021 Recap (2022 Goals)

New Year’s Resolutions™ are overrated, but time-based goals are nice, and so are general life reflections. I find it’s valuable to put them in writing and in public, mostly for reference and reflection down the line. I’ve been doing these since 2016 (2017, 2018, 2019, 2020) and find them fun and useful. 2021 Was a Good … Read more