Trying to start a podcast? You and everyone else. Lots of podcast hosting platforms out there now – many easy, cheap, and good. Even a dummy like me can use them (I run a little podcast, too). What is Podcast Hosting Software? A podcast is a free on-demand digital audio or video file download that … Read more
In addition to getting rid of repetitive tasks through automation, customer and employee needs are evolving, leading to an increase in the adoption of business automation software. Some companies are looking to use one automation platform to improve the efficiency of their business processes. Others are looking for business automation software that will help them … Read more
I believe in the power of experimentation. But most companies have stumbled tremendously in building powerful experimentation programs. See, the value of experimentation doesn’t rest upon the single hyperbolic A/B test win. The value is in building an experimentation program and culture that scales and helps cap risk, enable innovation and creative adaptation, and generate … Read more
A good SEO reporting tool is a necessary investment for any team investing in organic search. Frankly, it’s table stakes. It is much easier to have automated and/or customized reports with all your (or your clients’) important KPIs delivered on intervals, rather than to manually assemble and cross reference data every time. Apart from helping … Read more
SEO blows up the internet. Nobody can escape it. Every blogger has at least some interest in understanding it, and we’re all afflicted by constant search queries like “Ahrefs vs. Semrush.” When you think about it, doing something well and getting high traffic is a pretty good business model. But the question is, which SEO … Read more
Writing content of any kind takes a lot of effort and energy. If you’re a digital marketer, content writer or SEO copywriter, writing is a major part (or maybe even the only part) of your work, and grammatical errors or spelling mistakes can throw all your hard work right down the drain. Poor grammar can … Read more
With most companies embracing marketing automation and customer experience management technologies, it’s no wonder that salespeople are struggling with their software options. Traditional CRM systems just weren’t designed for today’s constantly changing selling environment, leaving salespeople without the right data they need in order to sell more effectively. And that’s where sales enablement software tools … Read more
Does looking at your email open rates disappoint you? Do click-through rates make you sad even more? If your answer is “yes,” you may have an issue with inactive subscribers. Should you put them to the grave or is there some hope in regaining your subscribers’ interest with more targeted email marketing? In this article, … Read more
You’re going to launch an online course? Okay, fine. But it better be good. You know the perks: generate some passive income, teach your skills to a massive audience, etc. One of the easiest ways to launch your own online course is by using online course platforms. I reviewed some of the best online course … Read more
Website analytics as an industry has come a long way. Once upon a time, it wasn’t so easy to collect data (nor analyze it) from your web pages. Now, we have an absolute gluttony of web analytics software available to us, ranging from the free and open source to the enterprise and highly advanced. What … Read more