Last Updated on March 7, 2024 by Alex Birkett
When it comes to AI writing platforms, Writesonic is one of the most popular and well-known options out today.
They were only founded a few years ago (2020), but have quickly risen to prominence. In 2021, they went through Y-Combinator and later that year they raised their seed round.
Now, they’ve got 300,000+ users and continue to grow.
However, there are a number of alternatives that can be a great fit for your business.
In this blog post, we’ll take a look at seven of the best Writesonic alternatives in 2023.
Each platform has its own unique set of features, so it’s important to choose the tool that fits your needs.
What is Writesonic (and why do people like it)?
Writesonic is a full-featured AI writing platform and copywriting tool that uses GPT-3 to produce human sounding text.
Their website claims to be the “World’s only AI writer that helps you write SEO-optimized, long-form (up to 1500 words) blog posts & articles in 15 seconds.”
There are clearly other AI writing assistants out there that can help you write a blog post (such as all of the Writesonic alternatives I’ll cover), but their “Instant Article Writer” template is insanely impressive at generating content quickly.
They have a ton of other ready-made copywriting templates in addition to the instant article generator. Here are just a few of them:
- Content rephrase
- Sentence expander
- Facebook Ads
- Product descriptions
- Article ideas
- Article intros
- YouTube hooks
- Landing pages
You can see that it’s a Swiss army knife when it comes to copywriting, serving pretty much all use cases for marketers.
Like other AI writers, Writesonic sometimes struggles with technical language, specific terminology, and facts. This isn’t unique to them. With any AI writer, you still have to have strong inputs and a good editor to spruce the piece up.
I also think the long form content generator is…just decent. There are better alternatives for long form SEO content (including my favorite copywriting software, spoiler: Jasper).
For me, it’s way too prescriptive in how you can use it. Sure, the templates make it easier for beginners, but I like to have fully customizability.
Here’s a walkthrough of their article writer.
You start out by getting article ideas, and then you move on to the article introduction generator. This went pretty well, actually:
From there, you can generate an AI outline. This is where things aren’t as great. You can see here the options they give me aren’t really accurate (i.e. WordPress is definitely not a Writesonic alternative):
Anyway, you pick one of the outlines or create your own, and then it generates a full 1500 word piece for you. And this is actually pretty neat:
Pricing-wise, it’s pretty solid with many different options including a freemium plan.
It does get a little confusing to understand what value you’re getting with different pricing tiers, as they allow you to choose which content quality bar you want (economy, average, good, and premium).
Depending on which quality tier you choose, this reflects the price and the word count credits you’re given.
Editor’s note: I’m going to use some affiliate links when possible to try to earn some revenue from my content. These don’t change the opinions espoused in the content nor the style in which they are written. If I think a product sucks, I’m not going to say otherwise. This is just a bonus and a way to fund the whole operation. Anyway, enjoy the article!
The 7 Best Writesonic Alternatives
- Jasper AI
- Copy AI
- Writer.com
- Hypotenuse AI
- Frase
- Growth Bar
- Wordtune
1. Jasper AI
First up on the list: Jasper AI.
I love this tool.
Jasper AI is one of the most powerful AI copywriting tools on the market. Formerly known as Jarvis and Conversion AI, it is built on top of GPT-3 and serves pretty much every writing use case you can imagine.
I use it to start outlining almost all of my long form content (including this blog post). In my opinion, it’s the best writing assistant for long form content.
I also use it to repurpose my blog posts for social media (particularly Twitter and LinkedIn).
Again, its use cases are broad, and the more you use the tool, the more you discover.
For beginners, it can feel a little daunting. But the team has built a ton of ready-made templates to get you started, including common marketing copy frameworks like AIDA, as well as platform specific copy for things like Google Ads and Instagram captions.
There are also tons of user-made recipes available in their library.
Another big plus: it has a direct integration with Surfer SEO (one of my favorite content optimization platforms). If you’re writing for SEO, this further increases your chances of ranking for competitive keywords.
Side note: that’s really my ideal SEO writing tech stack — Jasper, Surfer SEO, Ahrefs, and lots of caffeine.
Outside of business content creation, I’ve used this bad boy to write love letters, poems, and jokes (the jokes, I’ll admit, are quite bad).
Strong tool. Love it. Jasper is one of the few tools I trust to generate quality content with consistency.
Pricing: Starter plan begins at $24/mo. This includes access to 50+ AI copy generators to write short-form content like ads, product descriptions, and improve existing copy and up to 20,000 words. Their Boss Mode plan is worth it, though, and begins at $49/mo.
G2 Score: 4.8/5
2. Copy AI
Copy AI is another super popular AI copywriting platform.
Like Jasper, it serves a ton of different use cases, including long form content, social media posts, and product descriptions.
All content is checked against a plagiarism checker to ensure original content.
One of the things I like most about Copy AI is how easy it is to use.
It has a really simple interface that’s great for people who are just getting started with AI copywriting tools. This is evident by their blog post generator, which, in 3 steps, helps you create an outline, fill it out with bullet points, and then generate an entire article based on those inputs.
I will say: it requires a lot of training and editing.
The blog posts I’ve generated with this tool have not been near “perfect” upon first pass. I’ve had to spend a ton of time correctly factual errors and cleaning up awkward sounding phrasing. Not the highest quality content.
One thing I really like about Copy AI is the seriousness that they carry into their customer support and training. They offer weekly demos, have a solid blog, and they’ve got a thriving community of users to learn from.
They also have a free version you can use to generate up to 2,000 words per month.
Pricing: $49/mo for up to 40k words.
G2 Score: 4.9/5
3. Copysmith
Copysmith is an AI-powered writer aimed at agencies and marketing teams (especially in ecommerce).
They’re really the solution set up for high scale content production and repurposing.
For instance, they’ve got a bulk content generation tool that can create hundreds and thousands of pieces of content at a time. Their bulk product description tool, likewise, can generate copy for your entire product catalog in minutes.
They also give you API access as well as team and collaboration functionality. Again, this makes it ideal for multi-user accounts and big marketing teams.
I also like that they’ve got a handy Chrome Extension.
Like I mentioned, they’re primarily aimed at ecommerce and retail, so they’re best for bulk meta descriptions, product copy, etc. It can be used for long form blog posts, but it’s not the ideal solution for that.
Pricing: Starts at just $19/mo and comes with a free trial
G2 Score: 4.3/5
4. Hypotenuse AI
Hypotenuse AI is a great AI writing assistant built specifically for ecommerce marketers and retailers.
It’s got AI powered tools for product descriptions, headlines, Instagram captions, Google Ads, Facebook ads, and brainstorming.
Unlike Copysmith, Hypotenuse also has the capability to generate full blog posts.
Another differentiator is they have a tool called “Content Detective,” that lets you research facts, figures, and claims.
They also recently launched an AI image generator, which is pretty dope. Especially for ecommerce marketers, the addition of AI image generation could be revolutionary.
The tool also allows you to write in 25+ languages.
Though I’m not in ecommerce, this is one of my favorite AI content writers and they just continue to impress me with their feature development.
Pricing: Starts at $29/mo for 100 credits per month (Approximately 25,000 words)
G2 Score: 4.2/5
5. Frase
Frase is primarily a content optimization platform (like Clearscope, Surfer, or MarketMuse), but it also has a wonderful AI writing assistant to help you generate copy.
I know all of these tools claim to help you break through writer’s block, but Frase is the one that does it best for me.
Let’s cover a few features built on natural language processing here:
Content briefs
With Frase, you can create “briefs” for your team or freelance writers.
These briefs outline the topic, tone, target word count, and other parameters for the piece of content you’re looking to have written.
The research tool allows you to build your own brief, and the outline tool goes further by showing you the templates other competing pieces use:
Content optimization
Frase’s content optimization tool is really powerful.
It allows you to see how your content stacks up against the competition and provides a ton of data points and recommendations for how you can improve it.
Here you can see it recommends specific keywords and phrases to add to my content.
AI writing assistant
Frase’s AI writing assistant is fantastic. It’s really easy to use and produces high-quality results.
I’ve primarily used it to get rid of writer’s block when starting blog posts, but I’ve also used it to beef old pieces for content optimization.
The results are actually quite impressive:
Their AI writing software includes an absolutely stunning number of templates to get you started and begin generating content in seconds.
This isn’t just one of my favorite alternatives to Writesonic, but one of my favorite SEO tools in general.
Pricing: $44.99/mo for 30 article briefs and optimizations per month + 10,000 words generated with their AI technology.
G2 Score: 4.8/5
6. Growth Bar
Growth Bar is a newer player in the market, but they’ve built a super feature rich platform aimed at SEO professionals and content marketers.
Basically, they’ve got everything you need to research, write and optimize long-form content, easily.
This includes an AI blog outline generator, meta description generator, and blog topic generator. They’ve also got features for competitive research, keyword research, and keyword rank tracking.
Essentially, everything you need before you ever sit down to write the article.
Then, when it comes to the writing part of the content creation process, they’ve got an AI text generation tool built on OpenAI / GPT-3.
One cool thing about Growth Bar is it comes with a Chrome Extension. So unlike Writesonic and others on this list, you can use artificial intelligence to write copy directly in WordPress, Google Docs, or wherever you’re working.
The team is awesome, customer support is great, and they continue to build more and more cool features. I’m bullish on Growth Bar.
Pricing: starts at $29 /Month (with a 5 day free trial).
G2 Score: 4.9/5
7. Wordtune
Wordtune is another Writesonic alternative I use regularly.
It’s fantastic for rewriting and paraphrasing, effectively improving your tone and style and not just spelling and grammar (though it will fix those, too).
In my opinion, it’s the best alternative to Grammarly.
Wordtune is essentially a Chrome Extension (and it’s free), meaning you can use it everywhere – Google Docs, Microsoft Word, Twitter. On pretty much any web based platform, you can use Wordtune to tune up that writing voice.
Here’s an example of me using it in a Google Doc to improve two paragraphs above:
I use Wordtune for two things: first, to paraphrase and improve old blog posts. Second, to tune up my tweets and social posts and even generate multiple versions of a similar tweet to schedule over time.
This one doesn’t create content per se – just helps you improve existing content using AI.
If you’re not using Wordtune yet, I highly recommend checking it out. It’s free! If you’re interested in other similar products to Wordtune, check out this list.
Pricing: free (and then next level is only $9.99 / month)
G2 Score: 4.4/5
Conclusion
These are seven of the best Writesonic alternatives in 2022.
There are a ton of great AI writing tools on the market, and these are just a few of my favorites. Most of them use OpenAI / GPT-3, but some have built custom natural language processing models.
All of them serve specific use cases:
- Jasper is the most powerful all around AI writer
- Copysmith is great for high scale content production
- Hypotenuse is perfect for ecommerce marketers looking for quality content
- Frase is an all around SEO and optimization platform
- Wordtune is excellent at improving existing copy.
If you’re looking for an AI copywriting software to help you with your content marketing or copywriting, I hope this list was helpful.
Do you have a favorite Writesonic alternative? Let me know in the comments below.