Hi, I'm Alex Birkett.
Deep dive essays on growth, optimization, and life.

Alex Birkett

Shopify Email Marketing: 9 Best Email Marketing Tools for Shopify

Popups, countdown timers, exit-intent… Email marketing automation and ecommerce marketing strategy are not just about that anymore. In fact, it’s...

CRM and Email Marketing: How Do They Work Together?

As marketers, sometimes we need to invest in CRM software without worrying about email marketing and marketing automation tools right...

The 11 Best Webinar Software Platforms in 2021

The post-COVID world is witnessing explosive growth in webinars and online events. Companies are quickly adopting webinars for a variety...

Constant Contact vs. Mailchimp: a Feature-by-Feature Comparison (2021)

If you’re reading this, then you probably know email marketing is an essential tool for any business. If you didn’t...

Best Email Marketing Software: The Objective Guide to the 11 Best Tools

You already know how important email marketing is for your business. But are you sending boring, salesy emails? At best,...

The 26 Best Website Optimization Tools in 2021

Want to optimize your website? This post will give you 26 of my favorite website optimization tools. What Are Website...

The 8 Best HubSpot Competitors (Reviewed by Former HubSpotter)

Despite relying on marketing tools to run effective marketing campaigns, generate high-quality leads, and develop better working relationships with sales...

ConvertKit vs Mailchimp: Which is Better in 2021?

In this article we’re going to be comparing ConvertKit vs Mailchimp, to help you decide which of these popular email...

The 22 Best Free SEO Tools in 2021

In this article, we’re going to be sharing the best free SEO tools to help you grow your business online....

The 9 Best Free Webinar Platforms in 2021

Webinars are one of the most common and most effective methods of marketing. In fact, 75% of marketers consider webinars...

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